Guidelines for efficient pharmacy
shopfront and signage design
Professional, innovative and bold design greatly influences your business. The design of your pharmacy is as important for your business, as the digital design is for online businesses. This is especially true of the pharmacy shopfront and signage design. So how can you create designs that produce the desired effects?
To create efficient pharmacy shopfront and signage designs, several aspects need to be considered. From streetscape and architectural features to branding, colours and illumination, the list is long. The shopfront design of the pharmacy alone incorporates various elements. These include projecting signs, openings, window displays and the fascia, to name just a few. To create efficient designs, each of these needs to be considered separately.
When creating the shopfront design, it is important to first consider the streetscape. While it is important to design the shopfront to attract people’s attention, it is also important to make sure that the design complements the streetscape. At the same time, an attractive design emphasises the original features of the building.
The fascia is one of the most important parts of shopfront design. Exquisite and creative detailing of the fascia is key for success. Carefully chosen and designed fonts, sizes and sightlines should have a central place in design.
Careful selection of colour schemes, illumination and materials is also crucial. The colours need to represent your brand and complement the design. They need to be clearly visible and stand in nice contrast with the background.
Proper lighting fixtures and illumination is vital for ensuring signs are visible. At the same time, the lighting should not obscure the architectural features. Nor should it create visual clutter. For the best results, it is best to keep the street lighting and window lighting in mind throughout the design process.